The Serviceplan Group ‘s media agency has recently strengthened its ranks with Céline Damman. She joined the Mediaplus team as a Senior Hybrid Channel Buyer, bringing with her over 15 years of experience in media gained at Space, Havas Media, OMD and MEC. As an audiovisual media expert, Céline will be responsible for daily monitoring of all TV, radio and cinema campaigns. She will also work in close cooperation with the digital experts in order to evolve to the next media tools, such as programmatic, AI and dynamic advertising. With Céline at their side, the Mediaplus Hybrid Channel Account Managers will keep trying to find the most relevant media solutions for their clients by using the most innovative tools.